How Salesforce CEO Marc Benioff Uses Artificial Intelligence To End Internal Politics At Meetings

Not only is Salesforce CEO Marc Benioff predicting that artificial intelligence will one day help run everyone's companies — he's already using it at Salesforce.

He has a special, unreleased version of Einstein, the company's artificial-intelligence tech baked into its products, helping him run his company, he told Wall Street analysts on Thursday during the company's quarterly conference call.

He invites this version of Einstein, called Einstein Guidance, to his Monday morning staff meetings, where up to 30 top executives update him on their progress. Einstein Guidance is designed to do forecasting and modeling.

It's especially useful to ensure managers aren't trying to snow him.

Benioff said (emphasis added):

"Like in a lot of our technologies, we really become the first and most probably fastest-moving user. And we then have a piece of Einstein now that we've not yet rolled out to our customers, called Einstein Guidance.

"So this is a capability that I use with my staff meeting, when I do my forecast and I do my analysis of the quarter, which happens every Monday. ...

"We have our top 20 or 30 executives around the table. We talk about different regions, different products, different opportunities. And then I ask one other executive their opinion, and that executive is Einstein.

"And I will literally turn to Einstein in the meeting and say, 'OK, Einstein, you've heard all of this, now what do you think?' And Einstein will give me the over and under on the quarter and show me where we're strong and where we're weak, and

sometimes it will point out a specific executive, which it has done in the last three quarters, and said that this executive is somebody who needs specific attention during the quarter. ...

"I have the ability to talk to Einstein and ask everything from product areas I should be focusing on, geographies I should be focusing on, the linearity of bookings during the quarter. Every question I could possibly have, I'm able to ask Einstein.

"

For a CEO, typically the way it works is, of course, you have various people, mostly politicians and bureaucrats, in your staff meeting who are telling you what they want to tell you to kind of get you to believe what they want you to believe. Einstein comes without bias. So because it's just based on the data, it's a very exciting next-generation tool.

"To have Einstein guidance has transformed me as a CEO."

While it sounds as if Einstein is listening and processing a verbal discussion, it's unclear and somewhat unlikely that's the case. Einstein is designed to create models and suggestions based on the data stored in Salesforce apps.

In March, Salesforce and IBM announced a deal that would integrate Einstein with IBM's Watson, a form of AI geared toward working with unstructured information, specifically language.

Most CEOs likely will one day have a so-called AI executive listening in on meetings and keeping everyone honest with the data.

"AI is the next platform," Benioff said. "All future applications, all future capabilities for all companies will be built on AI."

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Source : http://www.businessinsider.com/benioff-uses-ai-to-end-politics-at-staff-meetings-2017-5

How Salesforce CEO Marc Benioff uses artificial intelligence to end internal politics at meetings
How Salesforce CEO Marc Benioff Uses Artificial Intelligence to End Internal Politics at Meetings
Tech: How Salesforce CEO Marc Benioff uses artificial intelligence to end internal politics at meetings (CRM)
How Salesforce CEO Marc Benioff uses artificial intelligence to end internal politics at meetings (CRM)
How Salesforce CEO Marc Benioff uses artificial intelligence to end internal politics at meetings